Your presence on LinkedIn and other social channels is the first impression you make on clients and your network. Creating the right presence is the key to having people “opt-in” to conversations with you. Join this session to learn how to articulate a clear and authentic personal brand, how to define your LinkedIn strategy, and how to build a LinkedIn profile that connects with your target audience so you can make more authentic connections.

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About the Speaker | Becky Brown

Becky Brown brings almost four decades of experience into her work as a coach, trainer, and LinkedIn content creator. Her career spans a blend of sales and marketing roles in the technology field and she currently works to support her colleagues as senior sales enablement program manager at the largest privately-held software company in the role. She focuses on helping professionals find greater fulfillment in work and life by expanding their insights and perspectives through meaningful social connections. Becky earned a Business degree from Meredith College and holds certifications in LinkedIn coaching, social selling, career coaching and professional life coaching.